Agile Software and its partners have made it perfectly clear that innovation is the primary theme driving product lifecycle management (PLM). The Agility 2006 Conference audience, drawn from the automotive, electronics and high tech, industrial products, life sciences, and semiconductor industries, got their fill of conceptual and visionary thoughts on innovation, with such keynote speakers as TCG Advisors' Geoffrey Moore, author of Crossing the Chasm; and IDEO's Tom Kelley, author of The Art of Innovation and The Ten Faces of Innovation.
For today's progressive enterprises, who are doing business in a highly competitive environment, innovation is a priority all on its own, and the sheer pace of innovation is as important as the art of innovation. Enterprises need to examine opportunities surrounding product innovation, as well as business process or business model innovation. Agile Software's tag line, "how products happen," is exemplified by the current product development forces of innovation, globalization, and compliance. These forces are coupled with outsourcing and collaboration imperatives that necessitate a high reliance on supply chain flexibility and agility. Enterprise attempts at simultaneous global product launches, aimed at improving time to market, have shown the need for a mastery of the supply chain for successful new product development and introduction (NPDI) execution. How well Agile Software provides tools and processes to meet the challenges of the PLM market and the expanding audience of companies looking for PLM solutions, is largely based on its ability to find synergy between its technology solutions and the market forces.
Opportune Timing
With Dassault Systmes' announcement of its acquisition of MatrixOne, Agile Software now has the advantage of being able to emphasize its unique position as the sole "pure play" PLM vendor (see Acquisition Changes Product Lifecycle Management). Enterprises are now realizing that the velocity and direction of product innovation require a PLM structure. Agile Software has honed its message to a sole focus on PLM, with a commitment to customer's PLM requirements being the primary motivation behind Agile's own PLM innovation. A recent Gartner survey said that global spending on PLM applications rose 13.8 percent (product data management [PDM] and PLM only) from 2001 to 2005. The maturity of innovation models such as product innovation, process innovation, marketing innovation, and integration innovation, will drive more enterprises towards a structured PLM approach
For today's progressive enterprises, who are doing business in a highly competitive environment, innovation is a priority all on its own, and the sheer pace of innovation is as important as the art of innovation. Enterprises need to examine opportunities surrounding product innovation, as well as business process or business model innovation. Agile Software's tag line, "how products happen," is exemplified by the current product development forces of innovation, globalization, and compliance. These forces are coupled with outsourcing and collaboration imperatives that necessitate a high reliance on supply chain flexibility and agility. Enterprise attempts at simultaneous global product launches, aimed at improving time to market, have shown the need for a mastery of the supply chain for successful new product development and introduction (NPDI) execution. How well Agile Software provides tools and processes to meet the challenges of the PLM market and the expanding audience of companies looking for PLM solutions, is largely based on its ability to find synergy between its technology solutions and the market forces.
Opportune Timing
With Dassault Systmes' announcement of its acquisition of MatrixOne, Agile Software now has the advantage of being able to emphasize its unique position as the sole "pure play" PLM vendor (see Acquisition Changes Product Lifecycle Management). Enterprises are now realizing that the velocity and direction of product innovation require a PLM structure. Agile Software has honed its message to a sole focus on PLM, with a commitment to customer's PLM requirements being the primary motivation behind Agile's own PLM innovation. A recent Gartner survey said that global spending on PLM applications rose 13.8 percent (product data management [PDM] and PLM only) from 2001 to 2005. The maturity of innovation models such as product innovation, process innovation, marketing innovation, and integration innovation, will drive more enterprises towards a structured PLM approach
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